Agra, Uttar Pradesh (India), August 19, 2025: Shivam Saxena thinks most people are learning AI wrong. While others sell recorded courses, his new platform Placy offers live coaching sessions where students can actually ask questions and get real-time help.
Saxena knows something about building successful online education. He co-founded Namasteyog, an online yoga platform that connected with audiences across India. But when he looked at AI education, he saw a problem: most courses required coding knowledge or cost too much for regular Indians.
“AI was either trapped in corporate boardrooms or locked inside expensive courses,” Saxena says. “We wanted to open the gates.”
Live Classes Beat Recorded Videos
Placy launches as India’s first dedicated AI coaching platform, focusing on live, interactive sessions instead of pre-recorded content. Students learn to use ChatGPT, Midjourney, and other AI tools through hands-on projects they can apply immediately.
The platform targets students, working professionals, and business owners who want AI skills but don’t know where to start. Saxena’s approach: if you can use WhatsApp, you can learn AI.
Classes run in both English and Hindi, reaching beyond metro cities into Tier 2 and Tier 3 regions where AI education remains scarce. The bilingual approach addresses a gap Saxena noticed, millions of Indians feel left out of AI conversations happening mainly in English.
Practical Skills Over Theory
Placy’s curriculum skips the technical jargon and focuses on practical applications. Students work on real projects from day one, building systems they can use in their jobs or businesses. No coding background required.
Each enrollment includes over ₹20,000 worth of AI tools and templates, plus industry-recognized certification and lifetime community access. Saxena wants students to start monetizing their new skills quickly through internships and project opportunities.
The platform plans AI Awareness Tours across educational institutions and business communities, making AI accessible beyond traditional classroom settings.
Ambitious Growth Plans
Placy aims to train 1 lakh Indians in AI skills by 2027. Saxena believes the next 24 months will determine who adapts to AI changes and who gets left behind.
“This isn’t just education, it’s about future-proofing careers and businesses,” he explains. “The AI train is moving. Placy makes sure you’re on it.”
The Agra-based startup enters a market where AI literacy remains low despite growing demand. Saxena’s bet: live coaching beats automated courses when teaching practical skills that actually matter.
