Mumbai (Maharashtra) [India]: Known for constantly experimenting with unique and imaginative flavours, House of Ice Cream Works continues to surprise dessert lovers with creations that transform familiar favourites into something completely unexpected. Following the buzz around its bold Bombay Bhel Ice Cream, the brand is now introducing another exciting innovation, Fruit Beer Ice Cream.
Inspired by the iconic non alcoholic fruit beer loved across India, this flavour captures the drink’s sweet and tangy fruity notes in a smooth, creamy frozen treat. While the beloved beverage is known for its fizzy refreshment, this version delivers the same nostalgic taste reimagined as an indulgent scoop.
Speaking about the launch, Rishi, Director at House of Ice Cream Works, shared, “At Ice Cream Works, we’ve always enjoyed experimenting with flavours that people connect with. After the response to our Bombay Bhel Ice Cream, we wanted to continue exploring familiar tastes in a new way. With Fruit Beer Ice Cream, the idea was to create something truly different, a flavour that hasn’t really been explored in this format before. At the same time, we wanted to keep it accessible for everyone. Using a non alcoholic base allowed us to create something that’s fun, refreshing, and can be enjoyed by all.”
With Fruit Beer Ice Cream, Ice Cream Works once again brings a playful yet refreshing twist to a well-known flavour, continuing its tradition of turning everyday favourites into inventive dessert experiences.
About Ice Cream Works:
Ice Cream Works is India’s first artisan ice cream brand, known for crafting natural, ice creams made with fresh, high-quality ingredients. They specialize in unique, thoughtfully curated flavours that blend creativity with authenticity, delivering a premium ice cream experience that’s both delicious and wholesome.
